When it comes to establishing an online presence, businesses have two primary options: creating a landing page or a full-fledged website. While both can be effective tools for achieving different goals, it’s important to understand the key differences between them and their use cases. A landing page is a standalone web page that is designed… Continue reading Landing Pages vs Websites: What You Need to Know to Make the Right Choice
Send referrer and landing page later to Analytics
In the course of the increased implementation of consent tools on websites, the question arises for the hoped-for consent case of how to achieve a subsequent assignment of the source of the visit if consent is only given on a subsequent page after entry. For this purpose, the referrer and URL of the initial page… Continue reading Send referrer and landing page later to Analytics
Is it possible to embed Vimeo videos in surveys?
Yes, embedding Vimeo videos in your HeyForm survey is easy to do, just like embedding YouTube videos in your HeyForm survey. All you need is the embed code in the form of an HTML line, which you insert into the source code of the relevant question in the questionnaire. Embed video in an online survey… Continue reading Is it possible to embed Vimeo videos in surveys?
A new system for notifications on your forms
Recently, we introduced a new feature in HeyForm for logged-in users, which allows us to send updates on what’s happening with your surveys, invitations, and web notifications as they happen, all while you’re working on other things in HeyForm. This technology allows us to alert you to activity from other logged-in colleagues on the same… Continue reading A new system for notifications on your forms
Use Your Youtube Videos in Your Forms
We recently published a blog post on how to embed video from the video site Vimeo.com into your invitations, surveys, and forms in HeyForm. In this article, we’ll walk you through how to do the same with videos downloaded from the video site Youtube.com. Follow the steps below and you’ll be up and running in… Continue reading Use Your Youtube Videos in Your Forms
Five proven variants for designing an online quiz
You’ve never developed a quiz before? We present you with five different quiz variations! 1. Yes/No: You ask questions that the quiz participants answer with YES or NO. Goal: At the end, there is a certain number of yes answers. Depending on how high this number is, the user receives a rating and a classification… Continue reading Five proven variants for designing an online quiz
Tips to follow when creating an online form for lead generation purposes
Determine the purpose of the form. Do you intend to generate leads, or do you simply want to add a contact to your email list? Once you have determined what you are looking for in a lead, you can determine what information to include in the form. Selecting a Form Builder Many form builder softwares… Continue reading Tips to follow when creating an online form for lead generation purposes
Keyword analysis for more organic traffic and ranking
You know your keywords and important competitors. What now? The next step is about your strengths and weaknesses in SEO. What are the most successful keywords that you need to keep an eye on? What are the top keywords of your competitors that you could attack? Where are your and his strengths? Position: Keep a… Continue reading Keyword analysis for more organic traffic and ranking
Calculation of the customer lifetime value
Calculating customer lifetime value in the first place is not complicated.There are two methods of calculating customer lifetime value: predictive and historical. While the predictive CLV describes a customer’s future sales to a company over the lifetime of the customer relationship, the historical CLV is the sum of all profits from a customer’s past sales.… Continue reading Calculation of the customer lifetime value
What is the conversion funnel?
The conversion funnel describes the individual phases that the target customer goes through on his journey to the final conversion. Anyone who falls into the overturned funnel as an anonymous prospect at the top comes out again as a customer at the bottom – or else jumps out prematurely. Unlike in classic funnel models (marketing… Continue reading What is the conversion funnel?